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The beach towel has become a true summer essential. Beyond its primary function, it accompanies moments of relaxation at the beach, by the pool, or by a lake, while reflecting a lifestyle. A beautiful towel must be comfortable, absorbent, durable, and elegant enough to accompany you all summer long.

Welcome to the Sora beach towel range from the Pyrenex Home collection: premium models that combine material quality, European manufacturing, and timeless design.


Sora Beach Towels: The New Pyrenex Home Expertise

With the Sora collection, Pyrenex Home enriches its universe dedicated to home and fine textiles. The towels stand out with their woven stripes, an elegant pattern that transcends trends and adds a refined touch to summer days. They are available in two colors: a warm and bright terracotta, and a deep blue with a more timeless feel.

Every detail has been carefully considered to combine aesthetics and functionality: a particularly soft striped velour front, a plain terry loop back for efficient drying, contrasting rice grain finishes, an embroidered felt Pyrenex logo badge, and a signature woven label that highlight the care taken in manufacturing.

Responsible manufacturing designed to last

Sora beach towels are manufactured in Portugal, a country renowned for its expertise in high-end home linen. They also benefit from OEKO-TEX® certification, guaranteeing a textile free from harmful substances. This commitment to quality reflects Pyrenex's desire to offer durable products that are pleasant to use and designed to last for many summers. Each towel comes with a Pyrenex branded cotton tote bag, practical for easily carrying it to the beach, pool, or spa.

Why choose a Pyrenex Home beach towel?

Choosing a Pyrenex Home beach towel means opting for an item that combines comfort, elegance, and manufacturing quality. Thanks to its premium cotton, generous weight, meticulous design, and European manufacturing, the Sora collection meets the expectations of those looking for durable and refined beach linen.


Available in terracotta and blue, the Sora towel accompanies seaside holidays as well as pool days or relaxing moments at home. True to Pyrenex's expertise, it embodies a new way of experiencing summer: with comfort, simplicity, and elegance.




FAQ: All about beach towels

How to choose a quality beach towel?

The choice of a beach towel primarily depends on the quality of its material. Cotton remains the benchmark thanks to its natural softness, high absorbency, and resistance to repeated washing.

Sora towels are made from 100% cotton, with combed, twisted, velour-effect threads that offer a particularly soft feel. Their weight of 500 g/m² guarantees an excellent balance of softness, absorbency, and durability.


The generous size of 90×180cm allows you to lie comfortably while enjoying a large surface area to dry off after swimming.



What is the difference between a beach towel and a bath towel?

A beach towel is generally larger to allow you to lie comfortably on the sand or a deckchair. It is also designed to offer excellent absorption while being resistant to outdoor use.

What weight should I choose for a beach towel?

A weight between 450 and 600 g/m² offers an excellent compromise between softness, comfort, and absorbency. With 500 g/m², Sora towels are among the high-end models.


Why choose a cotton beach towel?

Cotton is a natural fiber known for its softness, absorbency, breathability, and durability. It remains the benchmark material for a quality beach towel.

How to care for a beach towel?

After a day at the beach, it is recommended to rinse and then wash your towel to remove salt, sand, or chlorine. Regular care helps maintain its fluffiness, softness, and colors wash after wash.



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